One question I'm often asked is:

"So...how on earth did you get started in all this?"​​​

Funny enough, self-employment was never part of the plan. After graduating from university in Nairobi with a BA in Communication, I started out at a well-known Public Relations firm. That’s where I built a foundation in media relations, event management, and project coordination - skills that continue to shape my work today.

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In 2013, I packed up my dreams and moved to the U.S., full of excitement and ambition. But reality hit fast... building a career here wasn’t as simple as I imagined. I wanted work that felt meaningful, not just a paycheck. After a few detours through sales and customer service (definitely not my calling!) and a mix of temp jobs, I stumbled upon a freelancing platform that changed everything.

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For the first time, I had the freedom to choose my own clients, set my own schedule, and do work that aligned with my strengths. That’s how my business was born in 2016. What started as a virtual assistant career soon became the perfect blend of all the things I love: organization, creativity, time management, entrepreneurship, and my lifelong love of planning. Everything suddenly clicked.

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Between growing my business and my family, I proudly became a U.S. citizen in 2019 🇺🇸 - a milestone that still fills me with gratitude.

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When I’m not deep in client projects, you’ll likely find me doing a photoshoot, painting a scenery piece, or listening to a good novel (Grisham, Sheldon, Crichton, Picoult, or the Brontës). I also love dancing to Latin or African beats, catching a movie night with my 4th grader (who now calls me “bro,” help!) or soaking up precious snuggles from my spirited toddler — our little Leo star 😄.

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Every chapter of my story has led me here - building a life and business rooted in purpose, creativity, and connection.

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​Oh, and a fun fact: I’m totally obsessed with body art. Yep, tattoos! They’re my way of wearing my love for the arts right on my sleeve (literally). Each one marks a season, a feeling, or a burst of creativity that I just had to make permanent. Don’t worry though - still 100% professional over here, just with a bit more colour and character!